Editorial policy

BratChild exists to give parents honest, practical, research-backed help with the hardest parts of raising children. This policy explains how we create, check and update what you read.

Who creates our content

Articles are produced by the BratChild editorial team. Every article is reviewed and edited by a human editor before it is published, and the editor is accountable for its accuracy. An update date does not indicate expert review.

How we research

• We start from primary and authoritative sources: guidance from the American Academy of Pediatrics, the CDC and the World Health Organization, peer-reviewed child development research and experienced clinicians.
• We list key sources at the end of each guide so you can check them yourself.
• We explain uncertainty honestly and do not overstate evidence.

Use of AI tools

We use AI tools to help with research, outlining and drafting, and to create some illustrations. AI never publishes on its own: a human editor checks the facts, rewrites for clarity and takes responsibility for every article. AI-generated drafts can contain mistakes; use the correction contact below to report a problem. AI-generated images are illustrations, never evidence of real events.

Independence

Advertisers and partners have no say over what we cover or what we conclude. We do not accept payment for positive coverage. Sponsored content, if we ever publish it, will be clearly labelled.

Updates and corrections

We review guides regularly and whenever the facts change, and we show the date of the latest update. If you spot an error, email hello@bratchild.com. We investigate every report, fix confirmed errors promptly and note significant corrections on the article.